Webinar: How to Negotiate with Procurement

Management Services

  Webinar: How to Negotiate with Procurement Mar 24, 2021 03:00 PM Register here Join Tom Kinnaird, Founder and Managing Director of Kinnaird Negotiation (and former Chief Procurement Officer at WPP) for a webinar aimed to help you and your teams navigate complex and challenging negotiations.  While at WPP, Tom co-founded the Accord initiative, designed […]

SUPER BOWL 2021: Watch All of the Commercials Released So Far


Watch the videos on AdAge here Jeep and Cadillac release spots starring Bruce Springsteen and an ‘Edward Scissorhands’ remake. The Super Bowl is nearly here, and a ton of ads have already been released. Bookmark this page to stay up to date until kickoff. Jeep, “The Middle,” Doner Jeep’s two-minute Super Bowl ad called “The […]

Celestial Seasonings Tea Announces New Products, Packaging and Advertising Campaign

4A's Member

BOULDER, Colo., Jan. 28, 2021 /PRNewswire/ — Celestial Seasonings, the specialty tea brand and subsidiary of Hain Celestial Group (Nasdaq: HAIN), today announced several new innovations including expanded product lines, updated packaging and a fresh advertising campaign. These new initiatives are expanding the category by driving coffee drinkers to choose Celestial Seasonings tea, and driving […]

Jacqueline Lovelock Joins R/GA to Develop and Lead Healthcare Practice

4A's Member

R/GA Health to expand brand design and innovation work to the growing healthcare space R/GA is pleased to announce that Jacqueline Lovelock has joined the company as Managing Director, Healthcare. Jacqueline will be responsible for shaping R/GA’s healthcare practice, an evolution of the company’s industry-leading and highly awarded brand and consulting business. She will guide […]

R/GA Portland Adds to Growing Office, Names Kim Laama as VP, Executive Creative Director

4A's Member

Kim Laama Named Head of Creative to strengthen product and service design offerings R/GA is thrilled to announce that its Portland office has named Kim Laama as its VP, executive creative director after a short sabbatical from her role as Group ECD at R/GA New York. Kim will lead a growing team of designers and […]

U.S. Department of Homeland Security launches “Be Your REAL ID Self” campaign created by Ignited

4A's Member

EL SEGUNDO, CA – The U.S. Department of Homeland Security (DHS) launched the “Be Your REAL ID Self” campaign today. Developed by Ignited, the campaign is intended to raise awareness and drive adoption of REAL ID in advance of the October 1, 2021 REAL ID full enforcement date. The REAL ID Act was passed by […]

Grove Collaborative Names Camp + King as Agency of Record

4A's Member

The advertising agency will help to accelerate growth for the leading digital-first brand and e-commerce platform for natural home and personal care products SAN FRANCISCO — Announced today, Camp + King was selected by Grove Collaborative, the fastest-growing direct-to-consumer brand and retailer of natural home products in the U.S., as its Agency of Record after […]

2021 quench Food & Beverage Trends report focuses on the drivers of industry change

4A's Member

In a year unlike any other, that saw disruption in nearly every industry, how can future food and beverage trends be reliably forecast? Since 2009, food and beverage marketing agency quench has looked beyond the current state of the food and beverage industry to understand what the space will look like in the next five […]

The Economic Aid to Hard-Hit Small Businesses, Nonprofits, and Venues Act

4A's Partnerships

summary provided by Venable LLP This $325 billion title would provide additional assistance to the hardest-hit small businesses, nonprofits, and venues that are struggling to recover from the impact of the COVID-19 pandemic. The title would provide funding for a second round of forgivable loans through the Paycheck Protection Program for small businesses and nonprofits […]

Nielsen’s Being Seen on Screen: Diverse Representation and Inclusion on TV

4A's Member

Download the report America is in the midst of a demographic transition. Today, 41% of the U.S. population is racially and ethnically diverse, and people are increasingly exploring and defining their personal identities. As the U.S. diversifies, there is a unique opportunity to meet America’s expanding entertainment tastes. The media industry has made some progress […]

R/GA Austin Adds Powerhouse Production and Client Services Hires

4A's Member

Griffth, Solis, and Lewis brought on to contribute to client partnerships like RaceTrac AUSTIN, TX — December 7, 2020 — R/GA, the innovation company that designs businesses and brands for a more human future, today announced that its Austin office recently welcomed three hires to contribute across a spectrum of communications and product and services […]

The Martin Agency Is Adweek’s 2020 U.S. Agency of the Year

4A's Member

Read the original Adweek article here A commitment to relevancy—and diversity—helped it thrive in tumultuous times Like many of us, The Martin Agency began 2020 with an optimistic outlook, blissfully unaware of the chaos to come. In fact, the agency kicked off the year with a hard-fought client win: Old Navy. After a lengthy pitch […]