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This Project Management Matters includes techniques and approaches that will help you to manage your global/virtual account teams in a way that ensures consistent campaign execution, margin enhancement and client satisfaction.
To assist 4A’s members in addressing the many aspects involved in assessing and structuring project assignments, an “Agency Best Practices: Project-Based Assignments” guidance and discussion Wiki workspace has been created.
For an outline of topics relating to agency best practices on various project-based assignments, please refer to the the following overview.
This report is provided to assist agency management in developing and implementing Project Management (PM) roles and processes within their agencies