This section contains a wealth of resources, from upcoming training courses to national conferences, as well as highlights of past events, including videos, galleries and presentations.

Featured Events

StratFest 2020
View On-Demand

At StratFest 2020, we explore how strategists need to rethink the craft to both lead and deliver impact at speed.

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Management Practitioners Forum

4A’s Management Practitioners Forum (MPF) features mission-critical topics with speakers who share practical solutions.

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Agency Comms IN FOCUS
DEC 3, 2020

Communications professionals exchange insights on crisis management and urgent industry and U.S. issues.

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Discover videos, presentations, and articles from past 4A’s events.

All Upcoming Events

Note: with the launch of the 4A’s Learning Academy, the majority of our learning & development offerings are now offered in an on-demand capacity, rather than as scheduled events. Learn More
Chicago IAAS

4A’s Chicago Virtual IAAS 2020

The 4A’s Institute of Advanced Advertising Studies (IAAS) offers a unique opportunity for Rising Stars from all agency disciplines – selected by their agency leadership — to gather for an accelerated experience that will enable them to learn from industry leaders and to apply that learning to a real-world assignment.

MAIP 2021 application

2021 MAIP Student Application

The 2021 MAIP Student Application is now available! Eligible applicants include college juniors, seniors, graduate students and portfolio students.

Looking Forward: Ad Industry Perspectives for 2021 and Beyond

South Texas Council Agency Leadership Series – Looking Forward: Ad Industry Perspectives for 2021 and Beyond

Agency Comms IN FOCUS

4A’s Agency Comms IN FOCUS 2020

4A’s Agency Comms IN FOCUS 2020: Blurred Lines will explore how make ourselves sharper and more versatile, the challenges we face today and next year, and actionable solutions, insights, and inspiration we can put into practice immediately.

4A’s CX Effect+

The CX Effect+ brings together the most accomplished and influential leaders in customer experience design to explore the vital role CX plays in the growth of successful and sustainable businesses.


4A’s Decisions 2021

In our all-virtual program on Jan 25-26, 2021, 4A’s Decisions 2021 will explore what’s new and unprecedented today, and what’s coming tomorrow. Discuss, debate, and collaborate on real solutions. Trade innovative, transformational ideas you can use immediately.