Save Your Agency-Client Relationships from Drowning in the Pandemic Sea

Bruno Gralpois of Agency Mania Solutions writes clients can minimize risks and set a strong foundation for agency-client relations during this tense time by moving away from squeezing and pushing agencies to prioritizing and pulling them up.

Top Marketing Agencies of 2021

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Chief Marketer presents a comprehensive list of the best brand engagement and activation agencies.

CMO Survey 2020

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The U.S. report from Dentsu’s 2020 CMO survey examines the top challenges and strategies for navigating the new normal.

Global Entertainment and Media Outlook 2020-2024

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PwC provides trends, ad spending, and forecasts for major media in this global report.

The CMO Survey | COVID-19 and the State of Marketing

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Duke’s semi-annual survey collects the opinions of top marketers to predict the future of markets, track marketing spending, and improve the value of marketing in firms and society. Impact of COVID-19 on marketing departments are included.

Women & Minorities Make Significant Gains Within the CMO Ranks in 2019

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Spencer Stuart’s annual CMO Tenure Study finds that the average tenure for chief marketing officers is decreasing.

CMOs to Target Now |

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Winmo features ten brands with new CMOs that agencies should keep an eye on. The report maps out who agencies should approach, how to contact them, and even what to say to make an impression.

9 Essential Types of Video for Business |

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Vidyard outlines the most popular types video when reaching B2B audiences and provides best practices in making them effective.

The 2020 State of IT: Annual Report on IT Budgets and Tech Trends |

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Spiceworks surveyed North American and European technology buyers to find out tech budgets and insights into the path to purchase.

Global Business Influencers |

Ipsos and 4A’s Research partner to learn about B2B decision making, media habits, and personal finance decisions of senior business executives from around the world.

2020 B2B Marketing Outlook |

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Chief Marketer examines the biggest opportunities and challenges in the coming year for B2B marketers.

B2B Enters the Experience Era | 2020 Data-Driven Marketing & Advertising Outlook |

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Dun & Bradstreet surveyed B2B marketers and their agencies around the world to better understand how B2B brands approach data-driven marketing.