Beyond The Pledge: Embracing Data Transparency

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Data transparency is critical to address the equity, diversity and inclusion challenges all businesses face   On this episode of Beyond the Pledge, Jai Tedeschi, R/GA’s vp, global executive director, culture & operation, sat down with Marla Kaplowitz, CEO of the 4A’s, and Sean Lyons global CEO of R/GA to discuss the importance of data transparency […]

Business as Unusual: The Future of Work: The Changing Role of the Office

The Future of Work: The Changing Role of the Office March 25, 2021 Join us as we kick off our new Future of Work content and webinar series for a discussion on the changing role of the office. In this conversation, we’ll hear the perspectives and recommendations of some of the industry’s top leaders on […]

Talent Talk: Judyisms: Smashing Corporate Politics and Claiming Your Power

Judyisms: Smashing Corporate Politics and Claiming Your Power March 25, 2021 Judy Jackson, best known for her candid, straight-forward approach and her unmistakable laugh, is driven by bringing out the best in others while maintaining her authentic self. Unapologetic about who she is, Judy’s professional pursuit has been noted to eliminate corporate politics to lay […]

IN FOCUS: Forbes/CMO Network with Marty Swant and Jenny Rooney

IN FOCUS: Forbes/CMO Network with Marty Swant and Jenny Rooney March 24, 2021 A discussion with Marty Swant and Jenny Rooney of Forbes/CMO Network moderated by Vonda LePage, EVP-Director of Corporate Communications, Deutsch NY. Featuring: Marty Swant, Staff Writer and Editor, Forbes CMO Network Jenny Rooney, Editorial Communities Director + Chair of the CMO Network […]

R/GA and 4A’s Join Forces with Adweek for the EDI Podcast Series: Beyond the Pledge 

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The four-part series featuring honest conversations about accountability ahead of the one-year mark of the world’s racial reckoning    New York, NY–March 24, 2021–R/GA and the 4A’s, in partnership with Adweek, today launched a four-part podcast series on Spotify called Beyond the Pledge: Advancing EDI within the Ad Industry that will discuss equity, diversity and […]

Beyond the Pledge: Equity in Advertising

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R/GA’s Jai Tedeschi chats with the 4A’s Simon Fenwick about systemic issues rooted in organizations   There was a groundswell of support in corporate America last summer on issues of diversity, equity, and inclusion following the murder of George Floyd and the demonstrations that followed. Companies quickly reacted by updating their policies, with some releasing […]

Ad World Looks To The Future Of Work Post-Covid

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2021 will bring new challenges in navigating hybrid workplaces   It’s been one year since COVID lockdowns sent the ad world remote—­the antithesis of the handshake deals and late-night pitch preps that have long characterized the industry. While there have certainly been plenty of challenges in collaborating via screens and navigating pitches and client meetings […]

‘Location-based identity is no longer valid’: Firms say remote working has eroded geographical barriers

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The rise of working from home has meant that people are working from anywhere and everywhere. As long as deadlines get met, invoices get paid and Zoom backgrounds are sufficiently professional looking, geography has come to mean very little to some bosses — which is why places like 80-degrees-and-sunny Miami have become such hot destinations in the […]

4As Report: Agencies Stepped Up In Times Of Trouble

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A new study from the American Association of Advertising Agencies finds that member agencies feel a sense of accomplishment about how they stepped up to help clients navigate the challenging, difficult and transforming marketing landscape wrought by the pandemic over the past year. Agencies also believe that clients recognize their work that in many cases […]

CX Effect: CX, Consumer Insights and Analytics: from speed dating to a long term relationship (presented by) ASICS Digital

March 17, 2021 In our next CX Effect Webinar, hear from the ASICS digital team about how they built their CX analytics practice and how the merger of CX and analytics drives better brand experience and business outcomes for the ASICS brand. We’ll explore how data can provide the foundation and insights you need for […]

iProspect repositions globally as full-service media agency

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The agency unveiled its go-to-market after merging with Vizeum in November. iProspect is getting a big boost under Dentsu’s new strategy to consolidate from 160 brands to six globally. The agency unveiled its new positioning on Tuesday as an end-to-end global media shop that combines the best of performance marketing with brand building. The new […]

Talent Talk: Agitation Takes Inspiration

  March 11, 2021 Deidre Smalls-Landau is an award-winning advertising executive who has been at the forefront of the industry for more than 20 years. The following conversation will shed light on Deidre’s journey of being a relentless leader in her pursuit of finding truth and making space for community in traditional business models. Interviewed […]