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LinkedIn Marketing Solutions Product Direction

4A's Partnerships

LinkedIn Webinar Duration: 60 minutes Register here Get an exclusive look at upcoming product and feature releases from LinkedIn Marketing Solutions. Join this webinar where we’ll walk you through upcoming product features and how to use them to achieve your marketing goals on LinkedIn. During the hour, we’ll cover: A deeper look into our upcoming […]

Nielsen’s Being Seen on Screen: Diverse Representation and Inclusion on TV

4A's Member

Download the report America is in the midst of a demographic transition. Today, 41% of the U.S. population is racially and ethnically diverse, and people are increasingly exploring and defining their personal identities. As the U.S. diversifies, there is a unique opportunity to meet America’s expanding entertainment tastes. The media industry has made some progress […]

Pixalate’s Mobile Advertising: App Safety & Consumer Privacy Report (Q3 2020)

4A's Partnerships

Pixalate has released the Q3 2020 Mobile Ad Supply: App Safety Report, which examines consumer privacy and advertiser compliance risk factors across apps from the Google and Apple app stores. What’s inside the report: iOS & Android app growth trends App transparency and privacy policy trends Country of registration of apps for kids ‘Dangerous permission’ on apps […]

Brand Safety @Twitter

4A's Partnerships

Our purpose is to serve the public conversation Improving the health of the public conversation is a top priority for Twitter. Violence, harassment and other similar types of behavior discourage people from expressing themselves and create an unsafe environment, and this behavior has no place on Twitter. In addition to our work to combat this […]

LinkedIn’s Live with Marketers Event: Looking Forward to 2021

4A's Partnerships

Ready to say goodbye to 2020 and hello to 2021? Us too. That’s why we’re dedicating our final Live with Marketers broadcast of the year to a look ahead at what’s next in B2B marketing. Here’s what you can expect: Forward-looking marketing trends and predictions The most important learnings to carry with us into the […]

24 Big Ideas That Will Change Our World in 2021

4A's Partnerships

LinkedIn predicts the top 24 trends on topics including technologies, entertainment, education, and the workplace.

2021 Topics and Trends Report

Third Party Content

Facebook IQ looks at emerging global trends for 2020, including acting greener and making everyday moments special.

Twitter’s Best Tweets of 2020

4A's Member

Read Twitter’s full report here:  If you’re reading this, chances are you’ve likely thrown your fair share of 2020 marketing plans out the window. Scrapped shoots, delayed launches, ever-shifting budgets, Zoom this, Zoom that. These challenges have really pushed marketers creatively, leading to some incredible work on Twitter. From epic watch parties to crucial campaign […]

Partner Member Twitter announces improvements to performance-driven advertising

4A's Partnerships

Partner Member Twitter announced this month several updates to performance-driven advertising on their platform, including the release of the improved Carousel ads. Carousel ads are designed to help drive better performance by providing a more immersive and interactive experience for consumers to engage with, as well as enable future opportunities within the Mobile App and […]

Be Ready for 5 Shifts in Shopping Behavior this Holiday Season

4A's Partnerships

Think with Google outlines five trends retailers need to be prepare for during the 2020 holiday shopping season.

The New World: Marketing to Audience in the Intersection of Life and Work

4A's Member

In LinkedIn’s next Open Session on Wednesday, October 7 at 2PM, discover how to capitalize on the value of audiences on LinkedIn—the intersection of work and life—by reshaping your perceptions of how LinkedIn can be a growth engine for your brand.

Nielsen’s Dave Hohman Details The Win-Win Opportunity Of Cross Platform Measurement

4A's Member

Nielsen’s Dave Hohman joins Cross Screen Media to share her thoughts on trends, challenges, and opportunities across the Convergent TV Space in their latest ScreenBytes Interview. Topics include consumer media habits, changes in media measurement, and ways media buyers can handle these changes.